What accessibility standards are relevant to PR content delivery?

• A. ISO 9001 and ISO 14001.
• B. WCAG and ADA compliance for materials and platforms; include alt text, captions, color contrast.
• C. GDPR and CCPA.
• D. HIPAA and FERPA.

Answer: (B)

Accessibility in PR content delivery focuses on making materials usable by people with disabilities across web and digital platforms. WCAG provides concrete guidelines to keep web content perceivable, operable, understandable, and robust for all users. ADA compliance for materials and platforms reinforces the obligation to make accessible content in the U.S. For practical PR work, this means including descriptive alt text for images so screen readers can convey content, providing captions and transcripts for videos and audio, and ensuring sufficient color contrast so text is readable for people with visual impairments. These practices apply to websites, press rooms, email newsletters, and social platforms where content is delivered. Other options cover quality management, environmental management, or privacy rules, but they don’t specifically address making content accessible, which is why this combination best fits the question.